Zoho Corporation is a global tech company known for its suite of online productivity tools and SaaS applications. With a strong focus on providing software solutions for businesses, Zoho has gained recognition for its user-friendly and innovative products.
Zoho Corporation looking for a Digital Marketing Analyst to support our digital marketing team.
Job Designation : Digital Marketing Analyst
Qualification : Bachelor’s degree
Experience : Freshers
Skill Set :
- Deep knowledge of digital marketing across social, display, and programmatic platforms.
- Familiar with analytical and reporting tools, including Tableau, Google Analytics, and Data Studio.
- Good Understanding of SEO/SEM.
- Good time management and organizational skills.
- Strong analytical and strategic thinking skills.
- Ability to make data-driven decisions.
- Excellent interpersonal and collaboration skills.
- Strong communication and presentation skills.
Job Description :
Digital marketing analysts develop and maintain search marketing campaigns through pay-per-click and other online advertising tools.
- Manage Google Adwords Campaigns to improve Return on Investment and generate reports.
- Develop performance metrics to provide recommendations and continually revise campaign strategy.
- Understand data and arrive at decisions based on Web Analytics data and generate reports .
- Integrate SEM campaigns, including both Paid Search (Pay-Per-Click), Search Engine Optimization (SEO), Social Media and other paid/non-paid mediums.
- Manage Search Engine Optimization for a few products and generate reports.
- Engage in all facets of search engine marketing (SEM) campaigns, including initial planning, implementation, monitoring, optimization, analysis and reporting.
Location : PAN India
